International Relations Services

Strategic guidance for city councils and economic development agencies managing global relationships

FDI Lead Generation

ExportExplore provides market-leading FDI lead generation services for agencies that are trying to create a reputation as a noted location for specific industries.

Digital Marketing & Content Creation

ExportExplore can provide our clients with focused content creation and performance monitoring in digital marketing, in collaboration with our digital partners SEMRush.

StoryTelling for FDI

What makes your product, location or service world-class? We work with you to craft the most robust possible proposition for your prospects and a delivery strategy that will generate tangible opportunities.

The Right Relationships for the Right Reasons

In an increasingly connected world, local governments are under growing pressure to engage internationally, but not all relationships are equal, and not all deliver meaningful value.

Our International Relations Services help cities and regions navigate this landscape with clarity, discipline, and purpose.

At ExportExplore, we work with councils and economic development bodies to develop, manage, and optimise international partnerships that are strategically aligned, mutually beneficial, and sustainably resourced.

Whether you’re building a new sister city relationship, reassessing twinning
arrangements, or receiving interest from an overseas delegation, we provide the tools and insight to make confident, impact-led decisions.

What We Offer

Strategy & Framework Design

We create custom international engagement strategies, ensuring each relationship is tied to your civic, economic, or cultural development objectives. Our work supports council-wide alignment and provides a clear rationale for every international partnership.

Partnership Audits & Performance Reviews

Using our tested methodology, including the Red-Amber-Green (RAG) evaluation and structured impact assessment, we help you audit your current international portfolio. This ensures resources are directed towards partnerships that deliver value while identifying relationships that may need to be repositioned or retired.

Decision-Making Support

We build practical decision frameworks to help you evaluate future proposals. Our process provides a repeatable method for assessing alignment, feasibility, community benefit, and diplomatic considerations, eliminating guesswork from international engagement.

Programme Management

From student exchanges and trade links to cultural events and diplomatic visits, we provide hands-on support to design, deliver, or manage international programmes. We can embed within your team or act as your outsourced partner to ensure professionalism and consistency.

Training & Stakeholder Briefings

We support elected members, senior executives, and officers with tailored briefings and training sessions on how to engage internationally with confidence. This includes reputation management, political sensitivity, and aligning with national foreign policy guidance

Who We Work With

Our services are tailored for:

  • City Councils & Local Authorities
  • Seeking to review or refresh their international relationships
  • Economic Development Agencies
  • Looking to grow trade, investment, and cultural visibility through strategic partnerships
  • Combined Authorities & Regional Governments
  • Coordinating international strategies across multiple jurisdictions
  • Existing Sister Cities & Twinning Networks
  • Needing external evaluation, facilitation, or programme delivery support

Why Export Explore?

We bring over a decade of experience working with local and regional governments, international trade bodies, and inward investment agencies across the UK, Ireland, Europe, and North America.

Our work strikes a balance between diplomacy and delivery—ensuring every relationship serves your place, people, and priorities.

Let’s Start the Conversation

Whether you’re unsure about the value of a long-standing relationship or exploring a new international opportunity, we’re here to help you make informed decisions.

Contact us today to schedule an initial conversation or request a discovery workshop.

Common Enquries

Every situation is different  and we treat every promotion agency and expanding business uniquely, here are some of the topics we are contacted about:

“We’ve had a Sister City relationship for years, but it feels inactive. How can we assess whether it’s still worthwhile?”

We offer structured audits that evaluate the strategic value, activity levels, and community engagement of each relationship; helping you decide whether to reinvest, reposition, or respectfully retire the partnership.

Our impact-first assessment framework gives you a clear way to test alignment with your local priorities, community appetite, and available resources, so you can make the right decision with confidence.

Yes. We help councils and regional bodies identify opportunities to connect international relationships with trade, skills development, tourism, and inward investment; turning symbolic ties into tangible outcomes.

We can act as your outsourced international relations partner, supporting planning, managing, and evaluating programmes on your behalf while ensuring professional standards and strong governance.

Companies need guidance in managing the financial aspects of exporting, including selecting appropriate payment methods, managing currency risks, and securing trade finance options. They also require support in understanding and mitigating potential risks associated with international trade, such as political, economic, and legal risks.

We work with elected members, senior leaders, and officers to co-design international strategies that are grounded in evidence, community relevance, and long-term value.