Partnership: Best of Belfast Podcast

ExportExplore is constantly highlighting talent from the Island of Ireland, and as a result we are proud to present the work of Matthew Thompson interviewing Entrepreneurs, Celebrities and all things Irish Talent.

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Post Hoc, Ergo, Propter Hoc – Making better business development choices from live, rather than historical data

As business and economic development professionals, we LOVE data, stacks of it! If the report you write can fit in the overhead locker of an EasyJet, then you haven’t provided enough.

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Get a laser focus on the right market

Cost of sales is a killer. After developing an excellent product or service and fine tuning the details you need to make sure that it is marketed to the right people. Understanding and maximising your return on investment (ROI) is fundamental to an efficient sales operation.

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The 5 Deadly Sins of CRM

In what has been a great week, we picked up a new client and we had some brilliant conversations with our network. One of those conversations made me think of what the DEADLY SINS of CRM might be – why when our clients spend money on out-of-the-box solutions does it make so little difference. The devil is in the details!

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