As John Snow stood atop Fair Head, with Ballycastle in the distance (granted, its called something else in the show), an estimated television audience of 16.1 million people got to take in the stunning coastline of Northern Ireland.
As business and economic development professionals, we LOVE data, stacks of it! If the report you write can fit in the overhead locker of an EasyJet, then you haven’t provided enough.
Cost of sales is a killer. After developing an excellent product or service and fine tuning the details you need to make sure that it is marketed to the right people. Understanding and maximising your return on investment (ROI) is fundamental to an efficient sales operation.
The biggest risk in this environment is to do nothing, your competition will be agile and like the companies travelling to Paris last week, they will make themselves known as irreplaceable and be aggressive in growing their business in any economic circumstances.
It is important alongside these national initiatives to ensure that Local Government, Education and Business Networks can create the environment to inspire their citizens to believe that starting, running and succeeding in their own business is an option open to them.
In what has been a great week, we picked up a new client and we had some brilliant conversations with our network. One of those conversations made me think of what the DEADLY SINS of CRM might be – why when our clients spend money on out-of-the-box solutions does it make so little difference. The devil is in the details!
I have been asked by a few people to write a blog on Brexit as my first “work-related” topic for this website. I was trying to avoid it as it has become the black hole into which all reason and common sense vanishes, and a terrifying place where right-wing lunatics are seen as guiding lights (Yes, I am talking about the DUP).
We are all busy, and trying to achieve our goals, but what really matters and where should we expend our energy in 2020.